OVERVIEW
This interactive MBS, The Sales & Marketing Management MBA training seminar will give delegates the communication skills, persuasion strategies, and face-to-face, win-win, negotiation techniques they require to close more sales in less time. There is absolutely no substitute for a well-trained and motivated sales team. The fact is that sales skill training is critically important and can literally mean the difference between success and failure in today’s competitive business environment. The core learning objectives in this MBS, The Sales & Marketing Management MBA training seminar will be especially beneficial for delegates who are responsible for planning sales and marketing initiatives to increase revenue growth.have to align their finances with their strategies. This requires their managing their finances strategically. In this course, participants will be taught how to align the finances of their organisations with their strategies.
WHO TO ATTEND
This MBS training course is suitable to a wide range of professionals but will greatly benefit: Marketing Managers or Directors, Sales Managers or Directors, Sales Trainers, Salespeople, Brand Managers, Public Relations (PR) Professionals, Customer Service Professionals.
OBJECTIVES
At the end of this MBS training seminar, you will learn to:
- Describe techniques for optimal recruiting and interviewing of top-producing salespeople
- Design, implement and manage an effective marketing plan
- Overcome common sales objections and close the sale
- Adjust marketing approach and sales presentation style to customer’s “buying style”
- Use body language to build trust and rapport face-to-face or over the phone
OUTLINE
- Strategies for Recruiting and Training Quality Salespeople
- Marketing Best Practices: Methods, Models and Theories
- Presentation Skills and Principles of Persuasion to Improve Sales Effectiveness
- Coaching and Motivating Salespeople to Achieve Peak-Performance
- Professional Development for Continuous Improvement